ipl

This tag is associated with 1 posts

IPL to attract more viewers than elections

By ⋅ April 9, 2009 ⋅ Post a comment

The general election may have won the battle, but it looks like the Indian Premier League (IPL) will win the war—for eyeballs. Viewership studies by two media buying firms say the Twenty20 cricket league that begins on 18 April, will attract more viewers than the election coverage. Via LiveMint

IPL on, but with a new schedule: Lalit Modi

By ⋅ March 6, 2009 ⋅ Post a comment

The IPL will be held as scheduled from April 10 to May 24 but with a revised itinerary and, if necessary in additional venues within the country, Lalit Modi, the IPL commissioner, has said. The changes will accommodate the blackout dates in specific venues on the days there is polling in that city or that [...]

Modi threatens to pull IPL out of India

By ⋅ March 6, 2009 ⋅ Post a comment

The tug-of-war over the Indian Premier League continues as its chairman Lalit Modi has reportedly threatened to pull the series out of India if forced to change the schedule. Via CricketNext

Foreign cricketers in two minds on IPL participation

By ⋅ March 4, 2009 ⋅ Post a comment

The lethal terror attack on Sri Lankan cricketers in Lahore has left international players in two minds on whether to participate in the second edition of the Indian Premier League to be held next month. Considering Pakistan’s proximity to India, many players are assessing their decision. Via PTI

Shorten IPL for the sake of best players: Warne

By ⋅ March 1, 2009 ⋅ Post a comment

Australian spin legend Shane Warne has suggested that the Indian Premier League should be shortened and restricted to just the month April so that all the international stars could feature in it. Via PTI

Sri Lanka postpones Zimbabwe visit

By ⋅ February 27, 2009 ⋅ Post a comment

Sri Lanka Cricket has postponed Zimbabwe’s tour next month in order to give its players rest ahead of the Indian Premier League (IPL). The news comes just 24 hours after New Zealand postponed their visit to Zimbabwe. Via DailyTimes

IPL emerging as the new medium for merchandise branding

By ⋅ February 25, 2009 ⋅ Post a comment

When a brand is established and it has set the market on fire then its sub sets prop up for capitalization of the benefits that may accrue of it. It is after all an experience that may not have longevity to device long-term strategies. It is happening with the Indian Premier League. Via Cricket360

PCB in favour of merger between ICL and IPL

By ⋅ October 21, 2008 ⋅ Post a comment

The Indian Cricket League on Monday got a shot in the arm from the Pakistan Cricket Board which called for a merger between the rebel league and the BCCI-backed Indian Premier League.
Via TOI

IPL has got it wrong

By ⋅ October 16, 2008 ⋅ Post a comment

Suspended fast bowler Mohammed Asif’s legal counsel has expressed confidence that his client will be cleared of the doping offence, claiming serious discrepancies in the procedure followed by the Indian Premier League in the positive dope tests.
Via TheStatesman

ICL fails to match up to IPL’s TV ratings

By ⋅ October 16, 2008 ⋅ Post a comment

The report card for the ongoing Indian Cricket League (ICL) for its debut week is out. According to a Map ratings, ICL has performed dismally, garnering a measly average 0.2-0.4 TVR across both channels, Zee Sports and Ten Sports in the all markets C&S 4+group.
Via ET

« Previous — Next »